About Discover Business Online
- Meet The Team
- About Us
- Work With Us!
- Contact Us
- Attribution and Copyright Notice
- Web Site Terms and Conditions of Use
Meet The Team
Linda Banks, MBA
Linda Banks began writing professionally in 2003, after spending 15 years in the business world in various progressive positions. She has experience in areas such as customer service, marketing, call center operations and project management. To this date, she continues to pursue her passion in writing and educating while working full-time in the business world.
She has been published in multiple magazines and websites, specializing in business topics. Much to the chagrin of her family, she’ll also write about her teenage boys, her super-hyper Chiweenie dog and her longsuffering husband. Banks holds a Master of Business Administration in technology management.
Professor Dennis Masino
After practicing law for 36 years, Dennis Masino went from the courtroom to the classroom as a professor at a college in New York. He holds a Bachelor of Business Administration in finance from Hofstra University and a Juris Doctor from St. John’s University School of Law. Mr Masino is the author of a book on DWI laws published by Thomson/Reuters. He and his wife, Sylvia, live in New York with their dog Benton. All three of them, but especially Benton, enjoy traveling to visit with the children and grandchildren.
Jackie Giuliano, Ph.D.
Jackie Alan Giuliano, Ph.D. is a writer, educator, deep ecologist, technology storyteller, and speed reading teacher. Prior to entering the field of education, he studied the planets in our Solar System from one end to the other during a 20-year career in the space program working for NASA at the Jet Propulsion Laboratory. Jackie also works for Microsoft Research, conducting tours of the Microsoft Envisioning Center, discussing future trends with executives and leaders from around the world. He has written over 450 articles and commentaries on a wide variety of subjects, from space exploration to environmental challenges. He has 3 popular blogs on teaching, environment, and speed reading. He holds a Ph.D. in Environmental Studies and is also the president of the Center for Lifelong Learning, offering speed reading programs. Jackie lives in Seattle, Washington.
Edith Robb, B. Admin., MA
Edith Robb, founder and president of Westmorland Communications Ltd., is a content specialist and strategist for a variety of corporate, non-profit and institutional clients. Her area of expertise is helping them capture their key messages and brands with words through brochures, websites, e-books, speeches and White Papers. Prior to opening her own firm, she was director of community relations with Brunswick News, one of eastern Canada’s largest media chains. She has a special expertise in writing about the changing way that we work. She travels extensively and works with a wide range of international clients.
A “relationship builder” by nature, Derek has selling experience from working in a variety of industries such as Advertising, Telecommunications, and Information Technology. Derek has sold to all levels of customers from small business owners to c-level executives of enterprise-level organizations. Derek thoroughly enjoys the thrill of the hunt for new business, as well as the satisfaction in cultivating a strong connection with a client over a long period of time. With a thirst for knowledge Derek makes it a personal goal to keep up to date on any new information, technology, and tools available that can assist any sales professional. Derek is currently in the process of launching Salesbound, a global one-stop shop solution for small to medium businesses in need of advertising, marketing, and sales services. Derek holds a diploma in Account Management from Seneca College @ York University and recently completed The Fundamentals of Project Management Course at The Gardiner Institute in St.John’s, Newfoundland.
Discover Business Online has helped thousands of startups find their feet, grow their business, and make a name for themselves in markets dominated by big players. We’ve shown entrepreneurs that it is not about how many resources you have, but how resourceful you can get with what you have. When you start small, you are in a unique position to react quickly to changes in the market. For instance, if consumer trends move in a particular direction, you can incorporate the changes into your product, service or marketing in a more agile and cost-effective way than a large corporation that will need a big budget advertising campaign to accomplish the same thing. Starting small has its advantages and its difficulties. We provide you the knowledge resources and tools to leverage advantages and tackle complexities.
Ask start-up entrepreneurs about a few challenges they are facing, and they’ll come up with a long list of pain-points. There’s always the first big challenge – putting together a team or coming up with a solid business plan – that must be overcome to solve the second – getting traction or working off a small marketing budget. Once the business gains some momentum, managing workload and growth becomes a headache or it gets increasingly difficult to maintain a healthy work-life balance. Complaining is not an option or strategy for entrepreneurs. When the going gets tough, the tough must get going. Discover Business Online empowers business owners with knowledge, which when combined with experience and applied correctly, can accelerate growth and success.
We help you find the best tools and resources for your specific business needs
Say you want a free tool or service that can help you create a minimum viable product to enable prototyping, collect extensive data, and get valuable insights from users. You want to figure out the UI design for your app and get started with the customer development process prior to coding. There are hundreds of tools that you can use to create the initial mock-up, test landing pages, create a more detailed UI design and develop a mobile app prototype. How do you know which tools are worth considering and which ones aren’t that great? Can you afford to spend time first researching tools and then making a master list of good tools even before you start trying them out? Probably not.
Here’s where we come in. We’ve already figured out the nuts and bolts of MVP tools through our own research and testing, and in collaboration with independent industry professionals. We’ve picked out reliable ones and created brief descriptions on each so you can quickly decide which ones you want to look at more closely. We’ve also saved you a couple of hours in research, which you can divert to critical business-building tasks.
When choosing tools, keep the following points in mind:
- First define your needs. A tool can have 100 features but you may need only four of them. You don’t want to pay for features you don’t need or miss out on using a great tool with the exact four features you need.
- Compare the alternatives (which you can do easily with our list)
- Try before you buy. Assess the results of a tool at least a day before you commit to the purchase
- Make sure you use the tool often to extract maximum advantage from it
- Review the tool and replace it with a better or more suitable one when your business scales up or your needs evolve or change (which you can do easily with our updated list)
We supplement your business knowledge with quality guides
The average startup entrepreneur draws from different sources of knowledge. They include customer knowledge, market knowledge, employee and supplier relationships, trade exhibitions and conferences, trade bodies and professional associations, and knowledge of the business landscape. Small businesses may additionally possess organizational knowledge, the skills and experience they have built up during their months or years of existence. There are other ways of acquiring knowledge, and most businesses these days get it from their online interactions with websites, professional communities, social media and blogs. There’s a lot of it, and not all is reliable, comprehensive or very valuable. That’s probably because very few of it is written by people who’ve been there and done that – former or existing entrepreneurs or consultants to startups and businesses. Even if you find some quality information based on real-life entrepreneur experiences, there is seldom a constant supply of it available for consumption online.
Discover Business Online is different from other startup resources in that not only is our content created by experienced entrepreneurs, strategists, consultants and professors, but there’s a continuous supply of content for your benefit. We’re interested in providing deep knowledge on a subject, which we achieve by providing links to other rich and trusted resources. We also welcome insights from guest writers and share them with you after assessing their quality and value. Our aim is to be a one-stop knowledge resource for start-ups and we’re proud to have built a solid foundation of comprehensive, all-encompassing information for serious entrepreneurs with ambitious goals.
All our information is free and intended to assist startups and small businesses make informed decisions. When you face a dead end, want more options or need to refresh the fundamentals, Discover Business Online will take you one step closer to a solution. We hope that our entrepreneurial advice and resources will generate business value from your start-up activities and make your organizational knowledge base richer.
At DiscoverBusiness.us, we love to engage directly with our readers.
Enjoying the business resources on our site? Have a suggestion about a way we could better serve business professionals and students? We’d love to hear from you, even if all you really want is to say “Hello” or “Thank you.” Knowing that our resources are helping people find their way in business keeps us motivated, and suggestions help us find new and exciting ways to assist you. If you feel there’s a gap in our information on a topic you’re intimately familiar with, let us know that you’d like to become a guest writer!
Similarly, if you’re having problems with the site, or can’t find something that would be useful to you, contact us and let us know. Ensuring compatibility with every operating system and browser currently in use is a priority for us, so if a component of the site isn’t working, we would love to know. If there’s a gap in our resources you think we should fill, likewise, we’d love to know what you’re seeing that we aren’t.
Are you running a training seminar, conference, or other special event, and interested in having one of our staff speak? Call us and let us know, and we’ll see what we can do. We want to make business education resources available to as many people as possible in as many formats as possible.
You can email us at contact(At)discoverbusiness.us with any questions, comments, concerns, or other inquiries you might have.
Or, If you’d rather, say hello on one of our social media accounts.
Work With Us
Do you have a keen mind for business? Are you interested in sharing some of your insights with the rest of the world? At DiscoverBusiness.us, we would love to hear from you! We welcome volunteer guest writers, as they can bring us high-quality content with a distinctive voice. To ensure that our content stays valuable to the business leaders and prospective businesspeople who read our site, however, we have a few basic guidelines.
- We accept only original content from individual content creators, at least 900 words in length. Please only send us your own content, unpublished at other sites.
- We prefer articles on a single aspect of business, such as maintaining motivation or bringing in new clients, rather than general meditations on the field as a whole.
- The core idea of your article should be readily obvious in the first paragraph. While we don’t expect every guest writer to be intimately familiar with the “inverted pyramid” style common to news and business writing, it’s important to us that our readers can see the value of an article quickly.
- While you retain the copyright on your piece as its originator, we reserve the right to reprint it in part or in whole in other DiscoverBusiness.us initiatives, with attribution.
- Please do not contact us with marketing copy, news releases, or other promotional requests. If you have something you’d like to promote that is relevant to an article you’ve written, such as a book on further sales advice, please keep promotional content minimal and place it at the end of the article.
- Please include a brief bio, including your current title, the title you are best known for if it differs from your current title, and a photo of yourself. If you have written a business book or regularly publish in a scholarly journal, you can mention this in your bio as well.
Once you’ve finished a potential piece, send it to contact(At)discoverbusiness.us as a .doc or .docx Word document.
Attribution and Copyright Notice
If you use any material from this site in any other format, whether in a limited run for educational purposes or as part of a moneymaking enterprise with permission, please include a short copyright notice containing the following:
© DiscoverBusiness.us [as well as any other author, should one be mentioned on the page] [dates reproduced]. Retrieved from [site address] [year retrieved]. Not for sale or further reproduction. DiscoverBusiness.us is not liable for any consequences arising from the use of this copyrighted material.
Should a page on our site include copyrighted material published with permission from its original copyright holder, contact the originator of the material for permission. While limited reproduction of copyrighted content for the purposes of education or training is often held to be “fair use” of such material, educators and businesspeople should seek to minimize any potential liability.
This copyright and disclaimer allows users of our material to find our site and learn more, should their curiosity be piqued by our materials. We hope that the opportunities this provides in turn make more people comfortable exploring new aspects of the world of business and improving the overall quality of their work. If you have concerns about your use of our materials, please contact us.
Web Site Terms and Conditions of Use
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The provisions of this Agreement will be deemed severable, and the unenforceability of any one or more provisions will not affect the enforceability of any other provisions. In addition, if any provision of the Agreement, for any reason, is declared to be unenforceable, the parties will substitute an enforceable provision that, to the maximum extent possible under applicable law, accomplishes the intentions of the original provision. Failure of Company to act on or enforce any provision of the Agreement shall not be construed as a waiver of that provision or any other provision in this Agreement. No waiver of any breach or default hereunder shall be effective against Company unless made in writing, nor shall any such waiver be deemed to be a waiver of any preceding or subsequent breach or default. This Agreement shall be governed by the laws of the State of Washington without regard to conflicts of law principles. Any disputes regarding this Agreement must be brought in the state or federal courts located in King County, Washington, and the parties hereby irrevocably consent to the jurisdiction and venue of any such court in any such action or proceeding. This Agreement constitutes the entire agreement of the parties with respect to the subject matter hereof, and supersedes all previous written or oral agreements between the parties with respect to such subject matter. This Agreement will inure to the benefit of our successors, assigns, licensees, and sublicensees.